A Logo is not communication, it’s identification.
A logo is a period at the end of a sentence, not the sentence itself.
The suggested color scheme was developed based on customer preferences.
- In Version 1, we chose to retain the hexagon shape, as it is already a significant element in the existing logo and reflects the key feature of the company's main product, SwarmLogic. At the heart of the logo, we placed the letter "E," which stands for the first letter of the company's name, Encycle. However, we've designed the "E" to resemble a loop, symbolizing the cyclical nature of processes, aligning with the company's focus on sustainable solutions and continuous development. Furthermore, the letter "E" breaks the hexagon's boundary at one end, illustrating the company's commitment to thinking outside the box and its ambition to transcend conventional problem-solving approaches.
- For the typographic component of the logo, we selected a geometric Sans Serif font as the foundation. To create a unique integration of the lettering with the symbol, the glyphs were individually modified. This customization ensures that the logo not only maintains its geometric clarity and modernity but also possesses distinctive features that set it apart, aligning seamlessly with the overall design concept and reinforcing the brand's innovative identity.
- The logo can be used in its entirety, or symbol can be used on its own to represent the company.
Honey comb
“e” from Encycle
- In Version 2, we also embraced the hexagon shape, acknowledging its presence in the current logo and its representation of the company's main product, SwarmLogic. In this iteration, the hexagon is less pronounced as it encases an infinite loop, subtly resembling the shape of a bee. This loop symbolizes the company's continuous pursuit of development and innovation. The incorporation of the bee-like loop within the hexagon not only pays homage to the essence of SwarmLogic but also reinforces the theme of endless progression and the natural efficiency symbolized by the bee, reflecting the company's commitment to sustainable and innovative solutions.
- For the typographic element of the second logo, we also opted for a geometric Sans Serif font, this time with slightly elongated letters that harmonize more effectively with the symbol's shape. The glyphs have been individually modified to ensure a cohesive balance between the symbol and the font. These adjustments not only enhance the visual compatibility between the text and the logo's iconography but also contribute to the overall aesthetic and conceptual unity of the design. The elongated letters complement the infinite loop's dynamic, emphasizing the logo's themes of continuous innovation and growth.
- The logo can be used in its entirety, or the symbol can be used on its own to represent the company.
Honey comb
Bee
Infinite loop
- In the Version 3, we aimed to reflect the company's field of expertise, specifically intelligent HVAC system management in buildings. The central element of the design symbolizes a building, while three groups of lines, positioned along different axes, represent the control over Heating, Ventilation, and Air Conditioning.These elements come together to form a shape that recalls both a hexagon and a cube, suggesting perfection and completeness. This design choice underscores the company's innovative approach to creating efficient and integrated HVAC solutions, embodying the blend of functionality and advanced technology in a visually coherent and symbolically rich logo.
- The logo can be used in its entirety, or the symbol can be used on its own to represent the company.
Honey comb
Building
HVAC System
Cube
